The share of income from tourism and the importance of income from tourism for the Croatian economy are huge, which also indicates the sensitivity of the Croatian economy to tourism trends. Seasonality and orientation towards Adriatic Croatia represent some of the key problems faced by Croatian tourism. This paperwork aims to propose a way to enrich the tourist offer in those parts of Croatia that have tourist potential but are not sufficiently developed or visited. Thanks to the natural beauty and protection of authenticity, rural tourism in continental Croatia is increasingly becoming a popular topic. The paperwork provides an overview of the situation and development of rural tourism in continental Croatia, general definitions of tourism terms, and a description of the geographical characteristics of Croatia's continental parts. The main focus within rural tourism in this paperwork is Croatian forests and the development of the forest park as one of the ways of enriching the touristic offer. The paperwork provides a concrete business plan for the implementation of the aforementioned. Rural tourism in continental Croatia can and must provide tourists with a unique experience and is ideal for those who are looking for relaxation, recreation, sport and coexistence with nature.